Insights / eventsInsights
Insights / events

Presentation

Discussing the Current State of Legal Marketing & What Comes Next

Read Time: 1 min

Chief Business Development Officer Heather Morse will participate in a panel presentation at the Answering Legal Summer Reboot Camp 2024, “Discussing the Current State of Legal Marketing & What Comes Next,” on August 14, 2024. This two-week virtual camp includes lessons from 18 live panel conversations and eight live podcast recordings, during which participants will receive advice on reinventing their practice for the final stretch of 2024 and beyond.

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Insights

Presentation

Bridging the Gap: Five Key Tips Legal Reporters Want You to Know

October 24, 2024

Senior Communications and Public Relations Manager Lauren Michaud Knotts (Baton Rouge) will co-present "Bridging the Gap: Five Key Tips Legal Reporters Want You to Know" at the 2024 Tech West & Southwest LMA Conference on October 24, 2024.

Presentation

JD Supra Office Hours

September 12, 2024

Join a conversation with Heather Morse, McGlinchey Stafford's Chief Business Development Officer in a JD Supra Webinar on September 12, 2024.

Presentation

Content Marketing as Part of Your PR Toolbox

February 28, 2023

Senior Communications and Public Relations Manager Lauren Knotts (Baton Rouge) will present "Content Marketing as Part of Your PR Toolbox" on February 28, 2023, during the February Meeting of the Public Relations Association of Louisiana (PRAL) in Baton Rouge. She'll discuss the integrated marketing communications mix available in our digital world and how content marketers can support your efforts at everything from PR and social media to donor communication, thought leadership, and client development. This presentation will also include workflow and tech tips to maximize your efforts to work smarter, not harder.

Presentation

Public Relations Planning from Floor to Ceiling: A Blueprinting Workshop

October 13, 2022

Communications and Public Relations Manager Lauren Knotts (Baton Rouge) will join a breakout session on "Public Relations Planning from Floor to Ceiling: A Blueprinting Workshop" on October 13, 2022, during the Legal Marketing Association Southwest (LMASW) Regional Conference.

Presentation

Using the C.O.P.E.S. Approach to Maximize Your Content Reach

September 26, 2022

Chief Business Development Officer Heather Morse co-presented a Lawline course with Gina Rubel of Furia Rubel Communications, Inc. on how lawyers can utilize the C.O.P.E.S. approach to repurpose content in ways that maximize key messaging for various platforms and audiences.